Your Business Deserves
More Than a Website
I build custom websites and digital tools for businesses that need real solutions - and a technical partner who sticks around long after launch.
25 years. 400+ projects. One developer who knows your name.
Not an agency.
Better than an agency.
I'm Patrik Hertzog, owner of Northwest Web Development. For 25 years I've designed, built, and maintained custom web systems for businesses across Washington and beyond.
When you work with me, you work with me - not an account manager, not a junior developer, not an offshore team. You get direct access to a senior developer who learns your business and is accountable for every line of code.
That's a different experience than most web firms can offer.
More About Me
Northwest Web Development
I solve business problems with technology.
Some clients need a high-converting website. Others need a custom tool that automates a broken workflow. Most need both - and a partner who can build and maintain it all, long term.
My average client has worked
with me for over 8 years.
That's what happens when you can do what you say can do.
We've worked with Patrik over the past six years and have been extremely pleased with both the process and product. He is always responsive, friendly and creative in solving problems. We recommend him unreservedly.
Client for 6+ Years
I can't tell you how many times Patrik has come to our rescue! He's quick to respond and come up with creative solutions no matter what new challenges we throw at him. Always thankful to have him as a friendly and knowledgeable resource for our agency!
Client for ~20 years
Patrik has been incredibly helpful to work with over the years and just did an exquisite redevelopment of our WordPress site. I would strongly recommend working with him!
Client for 10+ years
Patrik was SO WONDERFUL to work with! He was patient with the fact that I had no clue what was required and answered my questions in vocabulary I could comprehend. He responded immediately to any concerns or requests and was a complete professional throughout.
Client for 6+ years
I have really enjoyed working with Patrik on several web projects. He is very professional, kind, friendly, and detail-focused. I have nothing but positive feedback — small tweaks or massive overhauls, he's great to have available when you need him.
Client for 9+ years
Patrik is first rate both in technical ability and in customer service. He has a strong artistic eye and brings graphic expertise to all his designs as well. He's a true joy to work with! I would recommend him highly.
Client for 11+ years
From discovery to deployment - and beyond.
Many agencies disappear at launch. I'm not going anywhere.
Before I write a line of code, I learn your business. Your goals, your customers, your pain points. The right solution starts here.
Strategy drives design. Every visual and structural decision is made with your specific audience in mind.
Custom code, thoroughly tested, built to last. I don't cut corners because I'm the one maintaining it afterward.
Launch is the beginning, not the end. I stay involved to optimize, maintain, and grow with you over time.
How I use AI - and what that means for your project.
AI has changed how I work - and that directly benefits you.
I use AI tools daily to write and review code faster, pressure-test solutions, and catch problems earlier in the process. The result is better work delivered in less time, which keeps your project costs down without cutting corners.
What makes that useful - rather than risky - is the 25 years of systems and development experience behind it. I know what correct code looks like. I can tell when an AI-generated solution is confidently going in the wrong direction. That judgment isn't something you can prompt your way into.
I'm also helping clients think through where AI genuinely fits their business - not as a trend to chase, but as a practical question: what's eating your team's time, what's error-prone, what could be smarter? If that's a conversation worth having, I'm happy to have it.
Let's Talk About Your ProjectLooking for a long-term technical partner?
I take on a limited number of new projects each year to make sure every client gets the attention they deserve. If that sounds like the right fit, let's talk.
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